The modern URL shortener with analytics built in.
Create branded links on your own domain, see what’s working, and manage everything from one beautifully simple dashboard.
300+ small businesses and creatorsStart free · no card required · save up to 25% yearly · See pricing
Why 302.sh
Built for the link you'll share twice, not the one you'll forget.
Fast redirects
Sub-30ms p50 at the edge. Your links keep working even when analytics is over quota.
Useful analytics
Clicks over time, country, device, referer. 90 days of history on every plan.
Smart routing
One short link, many destinations — by device, geo, referer, or time of day. Add weighted A/B variants when you need to measure.
Password-protected links
Lock any link with a password. The target stays hidden from crawlers and direct hits — visitors see an interstitial first.
Your domain, your brand
Point go.yourbrand.com at 302.sh with two DNS records. Automatic TLS, your short links inherit your brand.
Fair pricing
5 new links/month · up to 50 saved links · no card required
Missing a feature?
Tell us what you need. Real requests from real users shape the roadmap — most ship in days, not quarters.
Send a requestMade for your everyday work
From a product launch to the next order.
Put your name on campaign links, share QR codes with customers, and see where clicks come from.
Explore branded links
In their words
Small teams. Real experiences.
“302.sh has the right balance of simplicity and power. The interface feels modern and uncluttered, while branded links, analytics, and smart routing give us everything we actually need.”
“Setting up our own short domain was quick, and the redirects are consistently fast. We get clear, useful analytics without paying for an enterprise plan full of features we'll never use.”
“302.sh helped us launch and measure campaign links in an afternoon. The flexible routing and fair pricing made it an easy choice for our growing business.”
How we compare
Side-by-side with the usual suspects
Compare free allowances, supported features and annual prices. Check each provider’s current terms for your workflow.
| 302.sh | Bitly | TinyURL | Rebrandly | |
|---|---|---|---|---|
| Free-tier links | 5 / mo (50 saved) | 5 / mo | 30 / mo | 10 / mo |
| Analytics retention (Free) | 90 days | — | — | See plans |
| Password protection on Free | No | See plans | See plans | No |
| Custom slug on Free | 5 / mo; 6+ characters | 3 / mo | 30 / mo | 10 / mo |
| Public API on Free | No | See plans | See plans | 100 calls/min |
| Cheapest paid tier (annual) | $7 / mo | $10 / mo | $9 / mo | $11 / mo |
- 302.sh
- 5 / mo (50 saved)
- Bitly
- 5 / mo
- TinyURL
- 30 / mo
- Rebrandly
- 10 / mo
- 302.sh
- 90 days
- Bitly
- —
- TinyURL
- —
- Rebrandly
- See plans
- 302.sh
- 5 / mo; 6+ characters
- Bitly
- 3 / mo
- TinyURL
- 30 / mo
- Rebrandly
- 10 / mo
- 302.sh
- $7 / mo
- Bitly
- $10 / mo
- TinyURL
- $9 / mo
- Rebrandly
- $11 / mo
Checked 2026-09-18. USD prices use annual billing. Custom slugs share the free link allowance; QR and API quotas vary. Analytics counts refer to detailed events, not redirect availability. See plans for unverified details and current terms. Sources: Bitly · TinyURL · Rebrandly
From the team
A small team. A direct conversation.
You'll hear back from the people who write the code, not a scripted agent.
Talk to the team“We started 302.sh because we were tired of paying enterprise prices for one short link a week. Your feedback is how we stay that way.”
Want them to last?
5 new links/month · up to 50 saved links · no card required